I really don’t get it. Blizzard is sitting on the patch notes, etc… if they’re getting the PTRs up ASAP as Zarhym has been saying tonight, then why not just release the patch notes in a blue post and be done with all the idle speculation as to when the PTRs will be up, what will be in the patch, etc…
And to be honest, it’d make my job 100% easier. At this point it’s Friday night around 9:45 p.m. and I’m sitting infront of my computer waiting for some updated information – all because it needs to go up on WoW Insider fast, as soon as it’s released. Now I’m not saying that my fellow writers and I shouldn’t get this up right away – we should. What I’m saying is that Blizzard should give us the notes early, place them under an embargo until a specific time, and let that be the way they communicate with the largest WoW sites out there (WoW Insider, MMO-Champion, World of Raids). This constant “oh lets play the waiting game” thing is kind of getting old.
And to further illustrate how out of touch Blizzard is with their communication, which I’ve written a lot about at WoW Insider, is the fact that they don’t usually post the patch notes on the forums until a few days later. It’s obvious that they, to some extent, rely on the official fansites (like WoR) and other news and info sites (like WI and MMO-C) to disseminate information. When we get a few million people visiting WI in a single day because we’ve got patch notes up and stuff, well, it just goes to show where we exist on the information chain – and that chain really needs to be fixed.
It’s a little rusty.